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Your Worth in Business

Tweets are always the best entry for a blog post ๐Ÿ˜‚

I once pinned on my profile:

I’ll convince you to quit your stupid job.

Being self-employed and having clients is nothing else than a job. Even if you have employees, even if you decide who to work with and who not to do business with. You are trading your time for money. If you stop working, no more money will come in. That’s a job.

There’s nothing wrong with a job and like I said in the last blog post, everybody has to make his on decisions and is responsible for his own actions.

But let me start putting a little voice in your head, asking nagging questions.

In his initial post Mark asked what you are doing when it comes to ‘demonstrating your worth to your clients’. This instantly makes me cringe.

What’s your definition of your worth?

Who is defining your worth? Other people? Your clients? You? A mix of all that?

When you approach someone, do you really want to persuage him of your worth?

That’s cringe.

You are worthy. You don’t need to prove your worth.

I know, it’s about business. It’s about convincing a new client to do business with you. But sorry, that’s just disgusting. To ingratiate oneself with the client.

It don’t have to be like that.

Instead of being someone’s lackey you could really run your own business.


Buy my course ๐Ÿ˜‚

Just joking.

Build a product of value (no, not a course ๐Ÿ˜‚ ) and put it in the marketplace.

You still have to demonstrate worth. But this time you demonstrate the worth of your product and not of you as a person.

You might say that you did nothing else when running after a client, you just demonstrated the worth of your skills, which were your product in that case.

But no. Your skills aren’t a product. Your skills are way too closely bounded to you as a person to say they are a separate product.

If people say your product is shit, then you have a shitty product. No big deal. Improve it or build a new one.

But you take it personal when people say you have no skills or your skills are bad.

Once you have a product on your own and you start promoting it you will feel the difference. It’s completely different to promote a product than promoting your skills.

So, ask yourself these questions:

What’s my definition of my worth?

Who is defining my worth? Other people? My clients? Me? A mix of all that?

When I approach someone, do I really want to persuage him of my worth?

Is this how I want to live my life?

Put in some self-awareness to your day and you will see those questions pop up in the moments those things are happening. Let them be asked and think about the answers.

This is growth. Not reaching xxx followers.

See you on the other side.

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